About Lure Digital Marketing
From Rio de Janeiro to Massachusetts.
We started in Rio in 2024 with one project nobody saw coming. Today we are a team of specialists doing marketing for businesses in Massachusetts.
Our story
How everything started
Lure did not start with a business plan. It started with a friendship, a city and an offer nobody expected. From Rio de Janeiro to Massachusetts, this is how it went.
2017
Two friends
Victor and Robson have been friends since 2017. Lure was still seven years away, and when it came, it did not come from a plan.
2024 · Rio de Janeiro
An offer out of nowhere
In 2024, a completely random proposal landed in front of them. There was no agency yet, no team and no client list. Just two friends in Rio deciding to say yes, to see where it would go.
The first test
It worked
That first project went so well that it showed us how good we could be at this. It was the moment the test stopped being a test.
After that
More projects
So we kept going. We started taking on other projects, one after another, and Lure turned from an experiment into a real agency.
Massachusetts
A bigger stage
Then we decided to expand our operations to Massachusetts, with a full team of specialists. Today Lure is based in Billerica, and every part of the work has someone who owns it: strategy, SEO, social media, design, websites and video.
Today
Ready for more
We do marketing for local businesses in Greater Boston on the ground, and remotely everywhere else. The two friends who said yes to one random offer now lead a team built to get results for many businesses at once.
- 2024Started in Rio de Janeiro
- BillericaOur base in Massachusetts
- 8Services, one team
- 11Local industries covered
- EN · PTFree audit in English or Portuguese
The team
The people behind the work.
Two founders lead the work. A creative team builds it.
Leadership
Strategy, operations, SEO and social media.
FounderVictor Santos
CEO & Head of Strategy
FounderRobson Alves
COO, Head of SEO & Social Media Management
Creative
Design, content, websites and video.
Marcelo Adriano
Head of Graphic Design & Content Creation
Pedro Ramos
Head of Web Design & Website Management
Joao Andrade
Head of Video Editing
Our mission
Marketing should pay for itself. You shouldn’t have to watch it.
Most business owners see marketing as one more bill they have to pay. Our mission is to turn it into the opposite: a service that brings back so much more than it costs that the price stops being the question. And you shouldn’t have to watch it around the clock to get results. That is our job.
Free audit
Is your marketing paying for itself? Let’s find out.
Answer a few questions in about two minutes and see a preview of your audit right away. Then we spend 30 minutes walking you through the full audit and a plan you keep. It costs nothing.